Shot Caller Press

Michael Polk, former president of Unilever United States, is recognized for his innovative marketing strategies. Polk emphasizes “dislocating ideas”—concepts that break from tradition and redefine industry standards. At the Wharton Marketing Conference, he outlined how true innovation involves reimagining existing ideas rather than just inventing new ones.  During his tenure at Unilever, Michael Polk managed […]

The President of Unilever United States, Michael Polk has revolutionized marketing by prioritizing innovation over invention. At the Wharton Marketing Conference, Polk emphasized the value of “dislocating ideas,” which disrupt industry norms and create new consumer expectations.  Under Polk’s leadership, Unilever United States, has redefined its approach to branding. Managing a portfolio that includes Dove, […]