Michael Polk: Innovating through Dislocating Ideas
The President of Unilever United States, Michael Polk has revolutionized marketing by prioritizing innovation over invention. At the Wharton Marketing Conference, Polk emphasized the value of “dislocating ideas,” which disrupt industry norms and create new consumer expectations. Under Polk’s leadership, Unilever United States, has redefined its approach to branding. Managing a portfolio that includes Dove, […]